Boring award shows just don't cut it.

We've performed at lots -- we mean LOTS -- of awards shows. Here's what we've learned about their unique challenges...

  1. 1
    The audience members have been grinding it out all year...

    And somehow you need to get them recommitted to top performance again (and since you had to do this last year, you're looking for something different and cool, again).
  2. 2
    The business goal of recognizing top performers is to motivate the entire audience to be up on that stage next year...

    But awards shows can be long and dull, and unless they're done extremely well, nobody really enjoys them except the seven winners.  
  3. 3
    PACE. PACE. PACE.

    Bringing people on stage, taking photos, moving them off stage -- all of this can drag the session's pace to a crawl and leave participants wanting to stick a fork in their eyes (or more likely, hit the lobby bar). Doing it right matters.

In addition to a TON of experience with these types of events, here is the tool kit we bring to these challenges.

1

Award-winning singing comedy about life and work.


2

Customized songs about the big award winners, delivered by outstanding singers, sung to their  favorite songs or songs with a special connection to them. Video on the left and a couple of audio samples below...

Announcing the new President for IAVM (this is a demo)

Announcing a winning group at Cisco, the group was called Architectual Excellence (this is a demo)

Introducing the new CEO 

Introducing the Vendor of the Year -- this one is slightly longer than our norm, as is the next one.

Announcing the winner of the Jack McNertney MVP Award for RFMA -- again, slightly longer than the norm.

3

The ability to create material for the whole audience that shows you get what they're up against out there every day.

What Our Clients Say

Marianne Strobel

VP Customer Marketing and Communication, NA, Nokia


The Water Coolers were…Super, Excellent, Fabulous, Wonderful, Amazing, Funny, Awesome, Terrific, WOW… these are just a few of the adjectives coming from our sales leaders and their teams. Rick Corker (CEO) said it was the best conference and awards dinner they ever had…Rick laughed so hard that he had tears in his eyes. Mission Accomplished! 

Scot Kaplan

Director of Sales Operations, Thomson Reuters Elite


The Water Coolers is an amazing act for anyone that wants to bring fun, excitement, and belly aching laughter to their event. They sing, dance, and they’re awesome comics! We have used them a few times as the entertainment for our annual sales awards and they are worth every penny. In addition to their award show material, they created many custom songs that give the night energy, excitement, and a unique flare…a belly busting performance! 

Stewart Lander

Senior Sales VP, Genworth Financial


As the ‘owner’ of the awards night, my commitment to everyone at our National Sales Meeting was to be recognized for a great job during the year, have more fun than at any other awards night they've ever attended, and be proud of working for Genworth Financial. Mission accomplished! 

What Our Clients Say

Marianne Strobel

VP Customer Marketing and Communication, NA, Nokia


The Water Coolers were…Super, Excellent, Fabulous, Wonderful, Amazing, Funny, Awesome, Terrific, WOW… these are just a few of the adjectives coming from our sales leaders and their teams. Rick Corker (CEO) said it was the best conference and awards dinner they ever had…Rick laughed so hard that he had tears in his eyes. Mission Accomplished!

Scot Kaplan

Director of Sales Operations, Thomson Reuters Elite


The Water Coolers is an amazing act for anyone that wants to bring fun, excitement, and belly aching laughter to their event. They sing, dance, and they’re awesome comics! We have used them a few times as the entertainment for our annual sales awards and they are worth every penny. In addition to their award show material, they created many custom songs that give the night energy, excitement, and a unique flare…a belly busting performance!

Stewart Lander

Senior Sales VP, Genworth Financial


As the ‘owner’ of the awards night, my commitment to everyone at our National Sales Meeting was to be recognized for a great job during the year, have more fun than at any other awards night they've ever attended, and be proud of working for Genworth Financial. Mission accomplished! 

A few of our Awards Show Clients

Nokia

National Council for Community Behavioral Healthcare
National Association of Corporate Directors
ASAE & the Center for Association Leadership
Texas Credit Union League
American Business Women’s Association
Crown Council
Association of Plumbing, Heating and Cooling Contractors
California Association of Community Managers
Paducah KY Chamber of Commerce
Western Petroleum Marketing Association
Aspen Dental
Flexible Packaging Association

AT&T

National Business Officers Association

Genworth Financial
CNA Insurance
American Payroll Association
Kindred Healthcare
International Bridge, Tunnel & Turnpike Association
Monumental Life Insurance
State Farm Insurance
Bellevue WA Downtown Association
Pacific Life Insurance
National Life Group
National Association of Subrogation Professionals
National Association of Community Health Centers 

Thomson Reuters

BizBash

International Association of Venue Managers

Video samples of songs we could pull into your event...even though some of these  videos  were  edited  for  social  media, we  have performed  all of these songs live, many times.

Backstabber

Et tu Brute?  This is a green screen video we created for social media -- I don't have performance footage on this one yet.  Audiences LOVE it.

Nowhere Close to My Quota

A song about goals...

Networking Event

I love networking events, said no on ever.

Working In The Meeting

A tribute to that place where we all go to catch up on all our work.

iPhone

Remember when being away from the office meant being out of reach?  Yeah, me neither. (We don't have live footage of this one, but it rocks in live shows.)

An ode to that last-minute, already sitting in the parking lot meeting cancellation

We Can Do Anything You Want (But We Won't Do That)

A hilarious look at passive-aggressive change resistance set to Meatloaf’s “I Would Do Anything For Love (But I Won’t Do That)”.

I Want It Back

A song for anyone who's every desperately Googled, "retrieve sent email."

We'd love to work together. Let's make it happen!